Posted in April 2013

Today’s Long Term Care Insurance Buyer

Today’s Long Term Care Insurance Buyer

America’s Health Insurance Plans (AHIP) published a study two years ago, tracking long-term care insurance (LTC) buyers between 1990 and 2010. They also compared buyers with the general population. Although most assisted living communities and home care agencies mention LTC insurance as a means to pay for their services, few people buy it. For those interested in … Continue reading

How do Seniors Vote on Local Bond Issues?

How do Seniors Vote on Local Bond Issues?

How do seniors vote when it comes to the local school budget? How should they vote? There are several factors that intersect when considering seniors and school bond issues: Declining birth rates An increasing senior population More seniors aging in place Declining revenue for public schools Shaky consumer confidence School budgets more often pass than … Continue reading

Random Selections……

Random Selections……

Tennessee Supreme Court rules against Assisted Living Company Tennessee’s Supreme Court reversed a decision by the Appeals Court and found Americare Systems, Inc. liable for the staffing shortage that led to a resident’s death. The case first went to trial in April 2010. The plaintiff’s were the daughters of a woman (Ms. Farrar) who died … Continue reading

More “Selling” = More Success in Conversion Rates

More “Selling” = More Success in Conversion Rates

A sales method that spends more time “selling” is more successful at moving younger seniors into independent and assisted living communities than the  traditional method. At least according to an article published last year in the Senior Housing and Care Journal.* The study compared the traditional sales method used by most teams in the senior … Continue reading

Naming a Price for Dementia Care

Naming a Price for Dementia Care

Attempting to calculate the cost of dementia care is a tricky task. Generalities which do not require research – “it’s expensive,” “costs are going to rise,” “it’s a growing business,” etc. will not contribute any hard data. The New England Journal of Medicine published the “Monetary Costs of Dementia” last week. The background for this … Continue reading

Difficulties Assisted Living Developers Face w Zoning Codes

Difficulties Assisted Living Developers Face w Zoning Codes

Developers of assisted living communities face a significant hurdle whenever the local planning commission challenges their projects. The planning board is a political entity; its members are either elected or appointed and as such they often respond to public pressure. If a proposed project attracts vocal opponents, developers will need to make alliances that will counter bad … Continue reading